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Absolut - Together we create
Client: Absolut
Year: 2020
Creative Director: Magnus Skogsberg
Art Director: Martin Stolpe Margenberg
Account Manager: Sanna Heyman
Illustrator/Artist: Kate Prior
Happytear proudly announces the launch of a new Limited Edition for Absolut Vodka called "Together we create Absolut." Collaborating with illustrator Kate Prior, the theme focuses on unity and collaboration. Kate's design features a contemporary and inclusive interpretation of the fist motif, emphasizing diversity and unity. The vibrant neon colors and glowing effect amplify the positive message. The bottle, available in two color versions, reflects the spirit of collaboration and diversity. Exclusively available to travelers in select airports, each purchase of "Together We Create Absolut" contributes to planting a tree through Absolut's partnership with Climatecare.
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