Happytear AB
Bellmansgatan 26
118 47 Stockholm
+46 8 410 241 40
info@happytear.com
Not the regular agency. A Sattellite System combining Network and Creativity with the experience from Film-Production. Stills. Ads. Events. POS. Instore promotions. We are Creative Directors and Creative Producers in one. The best of 2 worlds.
Oct 2010. ABSOLUT VODKA is launching ABSOLUT WATKINS, the new smashing limited edition flavor, created exclusively for global travelers. ABSOLUT WATKINS will be launched throughout the global duty free/travel retail market in January 2011. Happytear is in charge of assigning Swedish fashion illustrator and artist Liselotte Watkins, famous for her designs for fashion brands the likes of Miu Miu & Anna Sui, to create the innovative bottle design. Instore campaign and launch kit to follow.
